Confirmation aujourd'hui avec cette interview donnée par Zhang Xin (NAC-MG) au salon de Beijing : la marque AUSTIN va faire son retour. Time : at 1:39 p.m. on November 30, 2006
Source : Shanghai -- "Youth Daily"
http://news.sohu.com/20061130/n246714875.shtml(Reporter Luo Xiao Yun) before Nanjing city name (MG) general manager Zhang Xin said in Beijing show an exclusive interview with this reporter, MG7's first car between their vehicles will come off the assembly line in March next year, South vapor content will be in depth the classic MG brand, and the combination of traditional Chinese culture, so the two cultures were combined Lord (MG) brand soul.
It is reported that according to the Southern Steam, its own international brand names, the first Lord MG7 cars will be on March 27 between the Republic of Automobile Group 60th birthday when the airport. Steam for the South, who Jue (MG) is an important step towards internationalization. increase the international competitiveness of their products is a major turning point. Acquiring MGR (MG Rover), steam in reshaping South MG brand of hardwork. Mining is an important part of MG history of nearly 100 years brands, including the British tradition, BMW race Fashion quality, while also combining traditional Chinese culture in Southern steam for the MG brand new element into the dynamic fashion. England became rich features to create a "modern gentry."
In addition to the brand culture, a big brand content efforts, Nanjing city were also actively with the relevant parties to facilitate exchanges and communication between the former MGR. MG to ensure accurate grasp of the original brand. Currently, South FAW has long bridges in the United Kingdom and build a car production base. MGR original parts suppliers and dealers are reshaping the name of the Lord (MG) brands have high confidence. British Automobile Manufacturers Association (SMMT), Birmingham local government, Staco European automobile dealer associations, as well as with the original parts suppliers and other related parties MGR who were with the city of Nanjing (MG) to establish a partnership between effectively promoted the name Jue (MG) brand building and promotion.
Zhang Xin also said that they have launched at the appropriate time will be another classic cars goods AUSTIN England. The industry believes that with the growing internationalization strategy Southern Steam depth name Jue (MG) international brand strategy will gradually develop in depth.